Yarra Trams + Good Friday Appeal
This year, Keolis Downer (operator of Yarra Trams) is helping boost the fundraising efforts of the Good Friday Appeal by donating a wrapped tram and tram shelter in partnership with JCDecaux. The wrapped E-Class features Finley (2) and Emily (10) who are the faces of the 2024 Good Friday Appeal, raising awareness across Melbourne as this […]
This year, Keolis Downer (operator of Yarra Trams) is helping boost the fundraising efforts of the Good Friday Appeal by donating a wrapped tram and tram shelter in partnership with JCDecaux.
The wrapped E-Class features Finley (2) and Emily (10) who are the faces of the 2024 Good Friday Appeal, raising awareness across Melbourne as this 33m moving billboard travels the network.
As part of the partnership, the Royal Children’s Hospital/Flemington Rd #19 tram stop has been transformed with Good Friday Appeal imagery across the Appeal period. The tram stop outside The Royal Children’s Hospital features QR codes where people can donate to the Good Friday Appeal.
The E-Class tram will run on Route 58, stopping outside the RCH, from now until Good Friday on March 29, 2024.
“Thank you to Yarra Trams and JCDecaux for branding a tram and a tram stop to the Good Friday Appeal this year, what an exciting initiative and one where you can even donate on the tram.” Penny Fowler AM, Good Friday Appeal Chairman.